Intro

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Are you losing opportunities because you're not speaking your audience’s language? Discover how to master modern communication by using the channels people actually prefer and build stronger, more profitable relationships.

In this episode, Sharran shares how the rules of communication have completely changed and how adapting to these shifts can unlock massive opportunities in business and life. Sharran explains why understanding and using someone’s preferred communication method is the key to building trust and influence. From email and text to calls and social media, learn how to lower friction in communication and connect in ways that truly matter. Packed with personal stories and actionable strategies, this episode will help you communicate with impact and stand out in today’s noisy world.

Are you ready to transform the way you connect with people? Tune in to learn how to master the new rules of communication in today’s world!

“Everyone has a favorite channel, and it is our job to figure out what that channel is because then you have a better chance of a better rapport with that person.”

- Sharran Srivatsaa

Timestamps:

01:36 - Why traditional communication methods fail today

02:26 - Adapting to people’s preferred communication channels

05:43 - How friction kills relationships and sales

08:20 - The power of asking, “What’s the best channel for you?”

13:20 - How multichannel spam ruins trust

14:54 - Solving most problems with simple messages

16:15 - How to succeed in modern-day communication

17:12 - Recap: New rules of communication

Resources:

- Grow Faster with Unicorn Assistants - https://www.assistantly.com/

- The Real Brokerage - https://www.joinreal.com/

- Top Agent Power Pack - https://sharran.activehosted.com/f/121

- The 5am Club - https://sharran.com/5amclub/

- Join the 10K Wisdom Private Partner Podcast, now available to you for free - https://www.highlandprime.com/optin-10k-wisdom

- The Job of a CEO - https://www.highlandprime.com/download-job-of-ceo

- Join Sharran's VIP Community - https://sharran.com/vip/

- ARC Multifamily Real Estate Investing - https://arcmf.com/

- Sharran's Partnership Program - https://www.highlandprime.com/

- Grab Sharran’s 4-Week MBA for Free - https://sharran.com/4weekmba/

Connect with Sharran:

- Facebook - https://www.facebook.com/likesharran

- Instagram - https://www.instagram.com/sharransrivatsaa/

- X - https://x.com/sharran

- LinkedIn - http://www.linkedin.com/in/sharran

- YouTube - https://www.youtube.com/channel/UCzpl_gT1bVB1iNZl9yQbWuA?sub_confirmation=1