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From Customers to Brand Advocates: Direct Response vs. Branding | Dylan Ander
Adspend with Ash Melwani and Rabah Rahil
How to Optimize Your FAQ for Clicks
I was looking at your heatmap yesterday on emap.com and I literally saw with the FAQ it's now going to be as simple as how do you optimize an FAQ It used to be for clicks now it's for revenue look at your revenue per session of all of your FAQ's delete the ones if they're really really bad and just move up the ones that are really good and just build on it so it's like you don't need to optimize for clicks anymore because you don't know what clicks means by, which is why built emap. com. So excited man I'm so excited like there's like even even yesterday right just to give you one example where I think Dylan
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