3min chapter

Idea to Startup cover image

The Selfish Score: How to build a great customer acquisition funnel

Idea to Startup

CHAPTER

Raley Road Gets to the Mid Funnel

The founders of these companies know people are way less likely to usubscribe to sale emales at first, though they might eventually. Raley road gets to the mid funnel and absolutely shines. A few weeks ago, they auctioned off a pair of jordans that michael jordan wore in the 19 88 dun contest. Rob composed a tweet storm 18 meticulously researched and crafted tweats on the story of the shoes,. It was fascinating, and it was retweated hundreds of times. The content is interesting, and most importantly, each retweet will get people into the top of his funnel. That's why we get so many emales, about 30 % off sales.

00:00

Get the Snipd
podcast app

Unlock the knowledge in podcasts with the podcast player of the future.
App store bannerPlay store banner

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode

Save any
moment

Hear something you like? Tap your headphones to save it with AI-generated key takeaways

Share
& Export

Send highlights to Twitter, WhatsApp or export them to Notion, Readwise & more

AI-powered
podcast player

Listen to all your favourite podcasts with AI-powered features

Discover
highlights

Listen to the best highlights from the podcasts you love and dive into the full episode