The Impact of Noise on Decision-Making

Bloomberg Opinion columnist Barry Ritholtz speaks with behavioral economics expert Daniel Kahneman, who wrote the bestselling book "Thinking, Fast and Slow" and won the Nobel Prize in economics. Kahneman is a professor emeritus of psychology and public affairs at Princeton University and a fellow of the Center for Rationality at the Hebrew University of Jerusalem. His latest book, coauthored with Olivier Sibony and Cass Sunstein, is "Noise: A Flaw in Human Judgment."

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