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HIBT Lab! Landed: Alex Lofton
How I Built This with Guy Raz
The Dual Fundraising Challenge of a Propco
"We were one thing that I never thought I would become was a fundraising machine," he says. "There have been institutions since the 70s that have been leveraging shared appreciation or equity to help people into homes." The reality is though, it's always been specific organizations, maybe one city at a time,. What was doing there is no one had really figured out how to make this a scalable solution.
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