Authentic As F*ck with Sun Yi cover image

Michael Janda: How To Build An Agency Or Freelance Business

Authentic As F*ck with Sun Yi

00:00

Building Relationships in Design and Freelance

This chapter explores the critical role of relationship-building in the design and freelance sectors, addressing the intrinsic introversion many designers experience. It contrasts the dynamics of freelancing with agency work, highlighting the importance of client interactions and ongoing communication. The speakers share personal insights into managing client relationships, balancing creative goals with business demands, and the challenges faced by agency owners.

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