A gloomy ad outlook, Apple’s ATT troubles, bot blind sports and Dotdash Meredith’s Lindsay Van Kirk on D/Cipher’s OpenAI assist
The Digiday Podcast
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Integrating AI and Data for Enhanced Engagement
This chapter explores how the combination of data sources and large language models can improve audience understanding in digital publishing. It highlights the importance of first-party data, AI tooling, and human oversight in leveraging technology to enhance content connection and engagement.
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