The Sponge Podcast with Joshua Wong cover image

Unveiling the Keys of Sustainable Entrepreneurship with Joshua Lim EP9

The Sponge Podcast with Joshua Wong

00:00

Incentivizing the use of reusable bags through rewards and gamification

They discuss their company's approach to encouraging the use of reusable bags through the use of shopping rewards and gamification. They explain how their app works, where users can earn rewards by visiting hotspots, scanning QR codes or NFC tags on smart banks, and accumulating 'decoyance' points. They also discuss their plans to expand the app and create a full ecosystem that does not rely on plastic bags.

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