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Michael Janda: How To Build An Agency Or Freelance Business

Authentic As F*ck with Sun Yi

CHAPTER

Navigating the Freelance Design Landscape

This chapter explores various pathways into the design industry, focusing on how initial low-budget projects can pave the way to significant freelance opportunities. The speakers emphasize the importance of niche selection and targeted outreach, discussing strategies for building effective messaging and leveraging personal networks to attract clients. Through shared experiences, they highlight the crucial role of relationships and strategic positioning in securing substantial projects with high-profile clients.

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