Send & Grow by SparkLoop cover image

Exploding newsletter growth with Reddit — with Eric Lam of Exploding Ideas

Send & Grow by SparkLoop

CHAPTER

How to Monetize a Newsletter

The Rule of Tends is that each time you divide your audience by 10, you get to the next level. You don't want to over index on one revenue stream because the market will change and you don't know if one of your revenue streams is going to collapse. "You need to make sure that you're very diversified," he says.

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