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The Evolution of Soda Brands and Functional Beverages
This chapter traces the historical origins of soda in the United States, from the Sotafountain's innovative flavors to the incorporation of ingredients like cocaine in early versions of Coca-Cola. It explores the rise and decline of soda sales, the shift towards healthier alternatives, and the emergence of functional beverages like apple cider vinegar-based drinks. The chapter also compares two functional soda brands, Oly Pop and Poppy, discussing their growth, flavors, and consumer appeal.