Create Your Own Product-Led Growth Strategy | Ben Williams (Snyk, Product-Led Geek)
The Seed Stage - formerly "the June Podcast"
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How to Avoid Bias With Engagement
If few companies fixes a lot things, you're going to have an eye count. And since you only count the number of companies or orgs, you don't have any bias created by the very intense usage. The boundaries of those buckets were actually at key inflection points whereby we knew that if someone was in that bucket and they moved from this bucket to the next, that would have a significant change in their likelihood to be retained 12 months later.
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