What I Learned About Twitter Offer Creation

"When I understood how offer creation works and what it meant to them specifically on Twitter, that's when I kind of shifted the way I crafted my offer," he said. "If you can somehow place your price as lower than the value you're providing, you're allowed to charge whatever you want." He went from $1,100 to $2,500 or to $25,000 in three months.

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