Empowering Beauty: A Journey of Inclusivity

This chapter features a founder's journey in establishing Oma Beauty, a cosmetics brand focused on diversity and self-love in an industry lacking representation. The conversation explores challenges faced in promoting makeup among men, cultural perceptions from Nigeria, and the necessity of personalized skincare, particularly regarding SPF for darker skin tones. Additionally, it highlights the brand's evolution amid the pandemic and its shift toward building stronger customer relationships through direct sales.