The SaaS Podcast: Build, Launch & Scale Your SaaS cover image

0 to $1M ARR: Customer Discovery Before You Build a Product

The SaaS Podcast: Build, Launch & Scale Your SaaS

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The Pains of Transitioning to a SaaS Model

I was paying payroll out of my own pocket. I had sold schematic to WPP. And so I had some money and wound up selling my house to fund the business. In retrospect, it was smart, but there was no proof. It was difficult. We feel like we're still in that process. But years ago, nobody created with us. The only alternative is something they don't yet know they want.

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