The World Of Marketing Outside Of AI
MarTech Podcast ™ // Marketing + Technology = Business Growth
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Rediscovering the Essence of Storytelling in Marketing
This chapter delves into the significance of storytelling, emotional resonance, and brand authenticity amidst the growing influence of artificial intelligence in marketing. Through insights from industry leaders at a creativity festival, it underscores the importance of maintaining a human connection with consumers as a key to successful marketing strategies.
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