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#115 - How to Structure your Partnership Strategy with Asher Mathew

Boundaryless Conversations Podcast

CHAPTER

Navigating Partnership Strategies

This chapter explores the strategic decisions companies face concerning their distribution approaches, including the choice between partnering with hyperscalers or vertical alliances. It emphasizes the significance of aligning partnership strategies with customer needs and product development to deliver value effectively. By analyzing various partnership types and the complexities of different industries, the chapter advocates for intentional relationships that enhance market connectivity and address specific customer pain points.

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