Exit Rich: Home Service Secrets with Lance Bachmann cover image

Traditional Marketing is Dying - And What to Do Instead: Insights from Katie Donovan

Exit Rich: Home Service Secrets with Lance Bachmann

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Navigating the Trades: Female Leadership and Digital Marketing

This chapter explores the experience of female CEOs in the trades and digital marketing industries, highlighting the importance of community and collaboration. The discussion emphasizes effective communication, the role of AI in digital marketing, and the challenges of leveraging data analytics to drive business success. Through personal anecdotes and industry insights, it showcases the evolving landscape of marketing within the trades and the impact of private equity on the market.

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