#7 - Training Sales to use Competitive Intelligence | Colby Kennedy, Product Marketing Manager, Reputation
Coffee & Compete
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How Do You Respond to an Opposition?
A. A couple of things i'll say on n litena teaching or presenting or trying to get that training going, is, i never go more than forty five minutes. Once again, keep it as dumb as possible. Now, it's really important that you don't push people off the cliff before you teach them to fly. You got to do examples, exhaustive examples, slowly. Bf, and cract a second examples first. Practice, sackit, right? So i would go over a prompt with them and say like, here's the situation ad. It's not even in a paraga. The situation is super stripped down. And for training purposes, this really helps
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