Why Instagram Broke Its Square
Land of the Giants
00:00
Porch's Instagram Story
I cornered kevan sistrum in a micro kitchen, pitched him on some of my whacky ideas. He took it on as a parttime roll and it grew from there. Porch is now v p of global partnership egraham. And one of those ideas get more celebrities on the platform. Some famous people were already there. It was people like justin beeber and selina gomadison. They were having this epic romance, which was documented on itstegram. I thought if we can get the right people using instogram themselves, in terms of letting fans know that it's actually them, that we would really have something.
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