From YouTube Beginnings to a $50,000 Launch

This chapter explores the evolution of a YouTube channel into a successful product launch worth $50,000. It highlights the motivations, strategies, and transformative journey of entrepreneurship and content creation in the digital landscape.

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EPISODE DESCRIPTION

Sarah Renae Clark is a YouTuber who creates coloring books to help you overcome anxiety and create something you can be proud of.

Recently, Sarah launched her newest product the Color Cube, a physical product that makes color selection easy and fun! With 250 color palettes as handy cards to help build your confidence in choosing colors that look good. The Color Cube had a $50,000 launch and currently generates about $200,000 per month!

In this episode, you’ll learn how Sarah used communities to build her audience, how Pinterest plays a key role in her business, how YouTube improved her email newsletter engagement, and why actually caring about PEOPLE is what builds your business.

Full transcript and show notes

Learn more about Sarah

Learn more about the Color Cube

Follow Sarah on YouTube / Instagram / Twitter

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TIMESTAMPS

00:00:00 - She Built An Empire With… Coloring Books?

00:01:22 - The Emergence Of Adult Coloring Books

00:04:05 - The Beginnings Of Sarah’s Business

00:06:22 - What Makes A Good Coloring Book?

00:08:01 - Most People Give Up Too Soon

00:09:24 - Integrating Into New Communities For Your Business