
MM: Human Behavior as a Healthcare Marketing Tool with Vania Cao, Senior Marketing Manager at Natera
Outcomes Rocket
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Customer Feedback
Sally Kohn: I've really found that sitting down talking to our actual customers on a regular basis, it has really provided a lot of that we mentioned. She says you can always learn so much from unhappy customers even if it's an uncomfortable conversation. Kohn: If people feel heard by you, they'll build trust and hopefully loyalty with what you have to offer.
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