They discuss the effectiveness of a Budlight commercial, critique its portrayal of waiting in line and excessive use of the word 'soda', and speculate on the future of advertising on linear TV versus streaming and other channels.
Celebrities, talking cats, and bad animation, did those Big Game ads connect?
(00:21) Ricky Mulvey, Dan Boyd and Deidre Woollard discuss:
- What brands are looking for from a major spend.
- The increasing bifurcation of the watching experience.
- If it takes more than a celebrity or three to make a great ad.
(19:11) Mary Long and Rick Munarriz compare Match and Bumble and break down the prospects for these two publicly traded matchmakers.
Companies discussed: PARA, DIS, PDD, MTCH, BMBL, ETSY, VZ, CGSP, RDFN, MNST
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Host: Deidre Woollard
Guests: Ricky Mulvey, Dan Boyd, Mary Long, Rick Munarriz
Producer: Ricky Mulvey
Engineers: Dan Boyd, Rick Engdahl
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