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Why People HATE the New Cracker Barrel Logo | Guests: Marcus Lemonis & Jack Hibbs | 8/21/25

The Glenn Beck Program

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Corporate Identity and Consumer Sentiment

This chapter explores the implications of the CEO's departure from Target and the resulting decline in stock value, linking it to public perceptions shaped by DEI initiatives. It further discusses the controversy surrounding Cracker Barrel's logo change, highlighting consumer reactions that reflect a blend of skepticism and nostalgia. The speakers emphasize the importance for companies to focus on their core identity amidst the volatility of public opinion and political influences.

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