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3min chapter
Leveraging Influencer Commerce
MarTech Podcast ™ // Marketing + Technology = Business Growth
Intro
This chapter explores the rise of influencer commerce and its influence on e-commerce, especially among Gen Z consumers. It emphasizes the shift towards live-streaming on platforms like LinkedIn and YouTube to enhance audience engagement and introduces another podcast that delves into marketing strategies with industry leaders.
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Discover
highlights
Listen to the best highlights from the podcasts you love and dive into the full episode