Identity Over Outcomes: How to Pursue Ambitious Goals Without Getting Crushed by Expectations
Chasing Excellence
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Navigating the Challenges of Coaching in the Fitness Industry
This chapter explores the difficulties gym owners encounter in recruiting and keeping quality coaches, especially former athletes. It contrasts the romanticized perception of fitness careers with the harsh financial truths, advocating for a more entrepreneurial mindset to improve financial outcomes in the industry.
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Transcript
