During this episode, you will learn about;
[00:05] What’s in for you in today’s episode
[01:36] Who’s Shane Rostad and his area of specialty
[06:34] Typical mistakes that brands make
[08:44] Tips to improve your site’s conversion rate
[12:48] Things to focus on when brands are collecting customer’s data
[16:54] The different ways to gather qualitative data from your customers
[19:41] Commercial Break
[20:38] Upselling and cross-selling in the business
[28:30] How to do the A/B testing for your site
[33:52] Do these things to improve consumer conversion
[35:09] Shane’s three favorite brands
[36:33] Connect with Shane today
Notable Quotes
- Customer experience is the most significant lacking catalyst in most brands.
- Understand the game of numbers in a business.
- When complexity hurts, focus on simplicity.
Contributors:
Shane Rostad - shanerostad
Jay Desai - @jayd3sai
