20min chapter

The Innovation Show cover image

Venture Building from Idea to Scale with Michael Nichols

The Innovation Show

CHAPTER

Navigating Innovation Challenges in Established Organizations

The chapter explores the hurdles faced by corporations in driving innovation beyond their core businesses, emphasizing the need to validate customer needs and business models early on. It discusses the difficulties in selling disruptive products within existing sales structures, the necessity of organizational shifts to align with innovative goals, and the concept of planting seeds for future success. The narrative also touches on neurodivergent change makers, leadership support for innovation catalysts, and indicators of mature business models.

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