
Customer-Centric PM: Anticipating Needs Across the Product Life Cycle by AMEX SVP of Product
The Product Podcast
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Amex Sending Split: Overcoming Obstacles and Improving Customer Experience
This chapter discusses the resistance and tenacity required to develop a product, specifically focusing on Amex Sending Split. It explains the problems the product aimed to solve, the send and split experiences in the mobile app, and the importance of customer feedback and experimentation.
Transcript
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