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Why DECIEM'S Black Friday Boycott Works

Secret Leaders

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Rethinking Black Friday: The Slowvember Initiative

This chapter examines the pressures and consequences of traditional Black Friday sales, spotlighting the shift towards the Slowvember initiative that promotes mindful shopping. It discusses consumer behavior, brand integrity, and the impact of pricing strategies, revealing the complexities of hyper-consumerism and its effects on both consumers and businesses.

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