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Kellogg Brothers: a family feud and the creation of a cereal empire

You're Dead to Me

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Kellogg Brothers: Family, Feuds, and Cereal Innovations

This chapter explores the complex relationships within the Kellogg family, particularly between the brothers Will and John Harvey, and their contrasting views on marriage and parenting. It chronicles the brothers' innovative journey in the breakfast cereal industry, including their formative ideas, marketing strategies, and culinary mishaps that led to the creation of iconic products like cornflakes. Additionally, the chapter highlights the personal rivalries and disagreements that shaped both their professional efforts and familial dynamics.

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