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CEOs in Sales Tech - Strategies from the Outsourced SDR Trenches

The Sales Technology Podcast

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AI-Enabled Sales Development Services and the Role of Lasso Tool

The chapter explores AI-enabled sales development services offered by a company, emphasizing efficiency and time-saving benefits for sales teams by generating meetings and pipeline for clients like Uber and Salesforce. It delves into the use of Lasso tool with sales platforms to enhance sales development and personalized email outreach, focusing on increasing engagement and creating more meeting opportunities. Additionally, it discusses the intersection of AI technology and sales development, highlighting message personalization, prompt generation, and the evolving landscape of cold emailing.

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