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464: Every Architectural Project Isn't a Fit with Enoch Sears and Rion Willard

Business of Architecture Podcast

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How to Say No to TIER E Projects

Businesses have created two identities, and they've created a separate identity that does the C, the C and D projects. And actually there's a lot of enjoyment just in getting that kind of work done well and correctly. You know, it can be as simple as just drafting out a timeline for five years and starting to create, you know, five years time. I want to be a $5 million practice and how do I want that $5 million or how could that $5million be made up? Okay, so you can start doing the math behind it. There's probably about 30 40 100 different ways that you could generate of different mixes of project and apologies that would make up

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