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Hometown Food Company – Henk Hartong III (Brynwood Partners), (S3.EP.07)

Private Equity Deals with Capital Allocators

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Introducing and Expanding the Funfetti Brand: A Fast-Paced Approach to New Product Development

This chapter discusses the success and range of Funfetti products launched by the company, highlighting the underestimated excitement and reliance on marketing professionals and buyer insights.

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