TikTok vs. Universal Music: Why Taylor, Drake and Others Were Yanked
The Town with Matthew Belloni
00:00
Success and Competitors of TikTok: An Analysis
A discussion on the rising popularity of Instagram Reels and YouTube Shorts as TikTok alternatives, with insights on how their music teams are actively creating viral moments. The episode also covers the financial success of meta (formerly Facebook), competitors filling the void left by Universal on TikTok, and royalty rates across different social platforms.
Transcript
Play full episode
