The Push and Pull Between Being an Aspiring Entrepreneur and Learning Through Experience

Nier AYAL is the author of Hooked: How to Build Habit Forming Products and It's Sold Wherever. He says he sees a lot of people who are very book smart but very life-dumb in that they don't have any real world experience, like making sales calls or going out on the street. No book will tell you how to close a deal when it comes to actually selling a product in front of a live human being. That's something that you can only do if you go out into the field and do it. The book is not going to give you that.