#372: Your MBA Class on Business Storytelling in Under 60 Minutes
Business of Story
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Having a B T Is a Matter of the Medium, Right?
Harkan: It's not a matter of the medium you use to present your message, it's how you turtured information that you are presenting. "Our pattern seeking, cospheic brain loves that," he says. Harkan is an expert in his field and has written several books on content management.
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