The Air Show cover image

Southwest is ready to change

The Air Show

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Navigating Turbulence: Airline Strategies and Investor Influence

This chapter explores the operational strategies and challenges faced by an airline, particularly focusing on the impact of increased aircraft availability and the role of red-eye flights. It also examines the tension between Southwest Airlines' management and investor pressures, highlighting the influence of the investment group Elliott on governance and the necessity for the airline to adapt to remain competitive.

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