Reflections on AI Characters and Human Behavior

In this episode of the Best Part of Travel podcast, hosts Janelle Visser and Stephen Joyce discuss the current state of AI in the travel experiences sector (and their favourite androids). Joined by special guest Janette Roush, Chief AI Officer at Brand USA, they delve into the opportunities and applications of AI in travel, both practical and creative.

Key topics include:

• the impact of AI on website traffic and trip planning
• the use of AI tools for everything from operations to language translation to content creation (including "Yarn Janette"),
• the importance of AI in destination experiences marketing and discovery,
• women and men in AI and tech,
• the future of AI in travel experiences.

The episode also covers the upcoming AI Forum for Destination Experiences⁠ at Arival 360 | Washington, DC, aimed at helping travel professionals explore and share AI technology knowledge and experiences.

The Best Part of Travel podcast is brought to you by Arival. Season Two is sponsored by Protect Group.