
E111 - 18 Years of Marketing & Sales Advice That Will Make You Rich | Sabri Suby
First Things THRST
YouTube vs Shark Tank for Personal Brand Growth
Sabri compares reach and credibility of YouTube and Shark Tank, and explains why YouTube drives broader reach today.
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Sabri Suby, founder of King Kong agency and Shark Tank investor, went from making 600 cold calls daily selling Sky TV to building a marketing empire by applying one principle: take what works face-to-face and scale it to the masses.
After burning through multiple businesses and hitting rock bottom with $600 in his bank account following his wedding, Sabri rebuilt by cold-calling 150 business owners daily from his bedroom. Tune in for his specific framework for transitioning from selling one-to-one to selling one-to-many.
00:00 Introduction
01:20 Starting in LA, the energy and entrepreneurial spirit
04:36 Why Australian culture can stall ambitious people
08:26 Having three daughters and choosing to travel anyway
11:27 Cold calling ink cartridges at 16 in a shipping container
16:06 The moment of desperation that rewired his sales script
19:17 Sales lessons that can’t be taught in books or videos
24:01 Moving to London and becoming Sky’s top salesperson
29:00 How rejection taught him to embrace hard things
34:53 Dropping out of uni after building a profitable agency
39:15 Broke after his wedding, back to cold calling with $50
45:34 Building King Kong from his bedroom into a real office
51:41 Scaling with a lean team and long-time staff
56:38 From individual sales to direct response ad mastery
01:00:35 What makes his YouTube ads stand out and convert
01:05:12 Copywriting inspiration from legendary advertisers
01:10:13 Rolex sent a cease and desist over one of his videos
01:12:22 How luxury brands engineer desire and loyalty
01:14:03 Tactics he's borrowed from high-end retail brands
01:17:57 Keeping it focused: agency, SaaS, Shark Tank investments
01:19:31 Shark Tank versus YouTube for personal brand growth
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YouTube: @SabriSubyOfficial
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Website: https://selllikecrazybook.com/


