Ben is one of the, a, best mental toughness coaches in the world. The university o alabama hires this man to come in and teach them how to be tougher. What's going to hold those players back from competing at their highest level or not? For anybody in corporat america, it's yourself talk. Self talk is what holds us back. And i had so much self talk round 75 hard cause i have my unrequired work out that i've done forever. So i am super excited to get into this journey borough.