When we're really craven something, it's like, you know, we got to scratch that itch. And that itch just get it gets itchier and itchier until we actually scratch it. Theres huge fieluknow many wonderful cognivner science experts out there that are studying cognitivro sincs. But when they look at a cognative control, they don't talk about it in terms of will power. In fact, this can be traced back to the first female phd who asked does will power? She would do these math equations in her head for basically like ten or 12 hours a day.
In this episode, Dr. Jud Brewer, a neuroscientist and addiction psychiatrist, discusses bad habits and how to change them.
He is the author of The Craving Mind: From Cigarettes to Smartphones to Love -- Why We Get Hooked and how We Can Break Bad Habits -- and his TED Talk on how to change a bad habit has more than 12 million views.
But...we talk about so many other things in this episode. It's a free association smorgasbord of brain stuff that will rattle your head.
::: Show Notes at YouAreNotSoSmart.com :::
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