The Fear of Pitching to Creative Firms

The subtitle of this podcast is conversations on the art of creative entrepreneurship. Half the topics are ones that you come up with, right? So it's a legitimate fear I have, right? And you've got six of these reasons. Okay. We'll get to the sixth one. But to me, that's the revelation. The first one is we're emotionally attached to the work. Some of our listeners are not creative people. They work in a pure advisory firm and don't have any creative services.