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Marketing Week Meets the CX50: Chris Pitt, CEO, First Direct

The Marketing Week Podcast

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The Importance of Employee Experience in Delivering Great Customer Experience

An engaged employee, or numerous employees, sit behind almost every great customer experience. No two experiences are the same, rit so amas looks very different from ruth carlton. So think if an organization wants to become more customer centric, they've really got to start per than just saying, ok, what are the pain points within this existing journey, or within this specific channel. And then insure that they are doing that internally as much as externally.

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