10min chapter

Round Table China cover image

Full AI ads: innovation or misfire?

Round Table China

CHAPTER

AI in Advertising: The Uncanny Valley Challenge

This chapter examines the reception of AI-generated advertisements, particularly comparing a recent Coca-Cola campaign to its 1995 version. It highlights the emotional disconnect experienced by audiences, critiques the creativity in both AI and traditional ads, and discusses broader implications for job security and artistic integrity in the advertising industry.

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