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Is Zero Base Budgeting Applying to Software Priorities?
It's much easier to just always declare success and anything that doesn't look good. Failure, as opposed to seeing what you can learn from those middle areas where there is actually a lot of learning to be had. No one is saying, oh, your $6 million initiative failed in three months. Like, great. What a great learning. And maybe they should, but I think you're absolutely right, Rebecca. It's very hard in an organization to think that way."