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The Shift in Storytelling (Session 2 with Jackie)

LITerally

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Empowerment Through Storytelling

This chapter explores the connection between humor, personal storytelling, and audience engagement, emphasizing the need for women to challenge financial dependence and patriarchal norms in the yoga and Pilates sectors. The discussion highlights the complexities of teacher compensation, the impact of gender dynamics on leadership, and the importance of open communication in addressing industry inequities. Additionally, they brainstorm innovative marketing strategies, focusing on the integration of personal narratives to enhance connection and empower women in their professional journeys.

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