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From the Ground Up: Episode 767 With The Real Brad Lea (TRBL)

Dropping Bombs

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Revolutionizing Trucking Recruitment

This chapter explores a marketing campaign aimed at helping trucking companies recruit qualified drivers through the innovative platform '10-4 Coaching'. It discusses the integration of automation and video tools to streamline the application process and enhance lead management, particularly focusing on categorizing qualified and unqualified applicants. Additionally, the chapter highlights the role of AI in evolving recruitment strategies and potential opportunities for innovation in the trucking industry.

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