13min chapter

More Equity cover image

69. More Equity: Media Masterminds - Elizabeth Yin

More Equity

CHAPTER

The Power of Media in Venture Capital

This chapter explores the crucial role of media presence in establishing a venture capital fund, particularly through platforms like Twitter. The speakers share insights on transforming their social media strategy from skepticism to significant engagement, resulting in increased deal flow and investor interest. They emphasize the importance of clear media strategies in attracting the right limited partners and successfully promoting startups at various funding stages.

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