69. More Equity: Media Masterminds - Elizabeth Yin
More Equity
The Power of Media in Venture Capital
This chapter explores the crucial role of media presence in establishing a venture capital fund, particularly through platforms like Twitter. The speakers share insights on transforming their social media strategy from skepticism to significant engagement, resulting in increased deal flow and investor interest. They emphasize the importance of clear media strategies in attracting the right limited partners and successfully promoting startups at various funding stages.
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