How to Change with Katy Milkman
Behavioural Science Uncovered
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The Importance of Fresh Starts in Behavior Change
The author of a new book on how to initiate behavior change talks about the "fresh start effect" He says it's good when you need a jolt to begin again, but bad when things are going well. How can we smooth over disruptions and create continuity for people who are succeeding? The best research shows that identifying with your future self is more important than seeing ruptures from the past.
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